AI Insights · Timothy · July 2025
Top Down Games on iOS in New Zealand: Q2 2025 Performance
Explore the performance trends of top iOS top-down games in New Zealand for Q2 2025, with insights from Sensor Tower.
In the second quarter of 2025, the top-down game category on iOS in New Zealand showcased intriguing trends. Here's a closer look at the performance of the top five games:
MONOPOLY GO! from Scopely, Inc. exhibited a notable increase in weekly revenue, peaking at approximately $39K in mid-June. Downloads started at 394 and gradually climbed to 826 by the end of June. The game maintained a stable active user base, hovering around 20K throughout the quarter.
Whiteout Survival by Century Games Pte. Ltd. saw its weekly revenue fluctuate, with a high of $32.7K in early June. Downloads remained relatively steady, averaging around 1.5K weekly. Active users experienced a slight decline, ending the quarter with about 4.3K.
Clash Royale from Supercell experienced a substantial revenue increase, reaching nearly $37.9K in the last week of June. Downloads grew consistently, peaking at 3.9K. Active users saw a robust rise, finishing at 35.6K.
Mobile Legends: Bang Bang, developed by MOONTON, faced a downward trend in revenue, hitting a low of $6.5K in late June. Downloads were minimal, with a slight increase to 243 by the end of the quarter. Active users dwindled significantly, ending at just 252.
Travel Town - Merge Adventure from Moon Active maintained a moderate revenue stream, closing June at $10.3K. Downloads saw a notable drop after a peak in early May, ending at 680. Active users fluctuated, closing the quarter with around 4K.
These insights, derived from Sensor Tower data, highlight the varied performances and trends within the top-down game category on iOS in New Zealand. For more detailed analytics, visit Sensor Tower.
